Daily Wine News: Pix’s Problems

In the San Francisco Chronicle, Esther Mobley talks to Paul Mabray, the CEO of Pix, about the Napa wine startup’s decision to lay off most of its employees. “Venture capital has always been wary of investing in wine, Mabray believes, because of alcohol’s strict regulatory environment, its confusing nomenclature and the absence of many wine-tech success stories. “It’s a hard market to define,” he said of wine tech. “It has had endless failures and endless mediocre successes’…Mabray still hopes to find a home for Pix, and is optimistic that he’ll find a buyer that will let Pix become what it always wanted to be. He would like to remain CEO and wants the company to keep its editorial function alive. If he doesn’t find someone who wants to buy the company, he’ll look into selling Pix’s intellectual property. “Wine tech is a graveyard of failure. Hopefully we don’t end up in that,” Mabray said.”

Why is hard seltzer so successful with younger consumers? In Meininger’s, Sarah Phillips McCartan reports on a category that’s no longer a novelty and considers what it means for the wine industry.

In the Drinks Business, Benjamin Roelfs looks at the efforts that have gone into rebuilding the Ahr Valley—one year on from the flood disaster.

The Buyer catches up with Anne Krebiehl to talk about the full trajectory of the German wine industry – early success, then doldrums, its current state of health and its direction – and why now is the right time for re-evaluation.

After decades of soul-searching, Chile is hitting its stride with world-class wines that reflect a true sense of place, says Samantha Cole-Johnson on JancisRobinson.com.

Rosso di Montalcino has long been considered a ‘baby Brunello’, but as Aldo Fiordelli finds in Decanter, it’s starting to stand on its own two feet at last.

In Club Oenologique, David Kermode considers how to strike the best balance when penning tasting notes that capture a flavor, and more often than not, a feeling.

Source : https://www.terroirist.com/daily-wine-news-pixs-problems/